From the Table Forward | Desde la Mesa

SOCO Chile Co. comes from something lived — rooted in the way food is made, shared, and remembered.


Chile has always been part of that. Not as a trend, but as a constant. The kind of ingredient that shows up without needing an explanation. It’s just understood.


This brand was built to carry that forward in a way that feels honest. No overcomplication. No shortcuts. Just flavor that holds its place at the table.


Sabor que se respeta.

Rooted in Family. Carried Forward With Purpose.

Founded by the Chavez-Gavaldon family, SOCO Chile Co. is rooted in culture, flavor, and the traditions that shaped how we cook, gather, and share food.


Chile has always had a place at our table — not as something explained, but something understood. That’s what we carry forward in everything we offer.


This isn’t about moving fast or chasing trends. It’s about building something that lasts — something people can come back to, trust, and keep in their kitchen for years to come.

What We Stand For | Lo Que Representamos

  • Culture First

    Everything we do is rooted in tradition, not trends.

  • Pure Chile Powder

    No blends. No fillers. Just chile powder.

  • Everyday Use

    Made for real kitchens, not just special occasions.

  • Built to Last

    Built the right way. Steady, honest, and grounded.

Simple. Focused. True to Flavor.

We keep things straightforward — because that’s where the best flavor lives.


No unnecessary ingredients. No shortcuts. Just chile powder that speaks for itself.

Shop Chile Powders

Brand Ambassador | Chef Susie Jimenez

Chef Susie Jimenez, Brand Ambassador for SOCO Chile Co., shares a deep connection to flavor, culture, and the role food plays in bringing people together.


This partnership is rooted in alignment — a shared respect for ingredients, tradition, and doing things the right way.

Learn More

Built to Carry It Forward

SOCO Chile Co. is about honoring flavor, preserving what matters, and sharing it in a way that feels real.


This is just the beginning.

Esto apenas comienza.